Jobhun: The Emergence of Online Learning

Written By
Annisa Puspa Andira

Edited By
Fazrah Heryanda

Photo Cover
Abdurrahman Rabbani

Half a year has passed in a blink, and we’re kept wondering what else can go wrong in 2020 after the pandemic. While the economy has definitely slowed down due to various health protocols, this sudden change has also triggered new and creative ways in which we proceed with our daily lives. Online learning, in particular, has gained traction as an alternative way to learn new skills and maintain productivity. But is it just a fad, or is it here to stay? Cynthia Cecilia, Founder of Jobhun, sees online learning as the future of learning and an opportunity for creative businesses to stay competitive in these unprecedented times.

Online learning isn’t something new and has always been an integral part of the education system. While the education system in Indonesia has mostly relied on the conventional, offline learning method compared to other neighboring countries such as Singapore and Malaysia, the sheer convenience and easy access of online learning have made it indispensable during the past months of social distancing. With the government implementing physical distancing measures and pushing for online learning, the number and variety of online courses have increased significantly.

Photo Source: Jobhun

Observing the current trend of online learning, Cynthia sees it as a natural extension of Jobhun services. Initiated in 2015, Jobhun has developed into a platform that focuses on self-development and learning for everyone, especially young people. “At Jobhun, we focus on career development. We aren’t only providing information about job vacancies, but also presenting mentors, or experts, to the participant to guide and share their knowledge and insights.”

Cynthia Cecilia
Cynthia Cecilia

"At Jobhun, we focus on career development. We aren't only providing information about job vacancies, but also presenting mentors, or experts, to the participant to guide and share their knowledge and insights."

Cynthia revealed that she has been interested to organize online courses on Jobhun even before the pandemic but her idealism quickly put a stop to it. “Because at that time, online courses were considered unconvincing and an unpopular choice. So, I thought that the answer was to build a platform with sophisticated enough features to attract people’s interests,” said Cynthia. However, when the pandemic forced everyone to move their activities onto the online platform, people became more open-minded and willing to try online courses utilizing existing technology and platforms.

Photo Source: Jobhun

However, when the pandemic forced everyone to move their activities onto the online platform, people became more open-minded and willing to try online courses utilizing existing technology and platforms.

“I might say that this pandemic has made people more open about possibilities, including taking classes that can be done through existing platforms such as Zoom and other meeting applications. We used to think that graphic design online courses wouldn’t work but they turned out well. The mentees could share their creations during practice by sharing their screen, and the mentor could give feedback and follow-up tutorials after that. The way we held our classes nuances how creativity unfolds: the mentor has to conduct classes as dynamically as possible, and the mentees can develop their creative skills,” told Cynthia.

In fact, a study in MERLOT Journal of Online Learning and Teaching titled “Creativity in Online Course Texas A & M University” has found, interestingly, that 44% of students are compelled to be “much more creative” in their online courses than in the traditional classroom to compensate for the absence of face-to-face social interaction with their classmates and instructors. Therefore, Cynthia believes that Jobhun’s comprehensive curriculum definitely creates a significant impact for participants.

Photo Source: Jobhun

Reflecting on the development of online courses, Cynthia has received many positive responses from the participants. “Many of the Online courses participants at Jobhun are more receptive to the online courses because of the flexibility and efficiency. They only need internet access and they can immediately attend the class without getting through the hassle and bustle of the streets or traffic jams.” Moreover, Cynthia added that many of them were helped by the learning materials because they are more relevant to the industry that those taught in schools. “They also tend to be more focused and better grasp the materials more clearly as the classes are self-paced. Also, in Jobhun, we facilitate the participants with materials recording so they can listen to the materials repeatedly,” said Cynthia. Moreover, Cynthia added that many of them were helped by the learning materials because they are more relevant to the industry that those taught in schools. “They also tend to be more focused and better grasp the materials more clearly as the classes are self-paced. Also, in Jobhun, we facilitate the participants with materials recording so they can listen to the materials repeatedly,” said Cynthia.

Photo Source: Jobhun

Cynthia sees this pandemic as a catalyst for the emergence of new startups and digital platforms that fulfill people’s desire for productivity. “Amid the pandemic, people tend to think that our days are slipping past faster and there’s a strong desire to be productive. Therefore, online courses record a significant demand,” Cynthia states. With people being hesitant to venture out or participate in communal activities, platforms such as those offering online courses might just be here for the long run. “To be honest, I was even afraid that no one would take our offline classes,” Cynthia jokes.

Online learning can be a new opportunity for creative business and emphasizes human’s capability of adapting to the ever-changing situation as we slowly ease back into a “New Normal”. Perhaps, this pandemic can help us to utilize existing technology more efficiently for a better life in the future!

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